Google trusts businesses that other reputable sites vouch for. If nobody's linking to you, you're fighting an uphill battle to rank at all.
Backlinks are one of the strongest ranking signals Google uses, and most businesses have almost none. Arrivo earns real links so your authority grows, without the tactics that get sites penalized.
What's Included
Backlink audit: we review your current link profile, domain authority, and any toxic or spammy links that could be holding you back or putting you at risk of a penalty. Link prospecting: we identify relevant, authoritative sites in your industry and service area, local associations, trade directories, and partner businesses, that are realistic, valuable link targets. Outreach and link acquisition: we do the manual outreach to earn links, guest posts, resource page mentions, partnership links, and local citations, all from sites with real authority and relevance to your business. Toxic link disavowal: if your profile has spammy or harmful backlinks from a previous agency or negative SEO, we identify them and file a disavow with Google to protect your rankings. Monthly reporting: we track new links earned, domain authority movement, and referring domain growth, so you can see your authority building month over month.
Who This Is For
Owner-operated trades and home service businesses (plumbing, HVAC, electrical, roofing, landscaping, pest control, leak detection, and similar) that are still losing rankings to competitors with stronger backlink profiles, whether they want link building as a standalone service or as an add-on to an existing SEO or GEO retainer.
Pricing
Link building runs $300 to $500/mo, available as a standalone service or as an add-on to an ongoing SEO or GEO retainer. It works well on its own if you already have solid on-page content and a strong Google Business Profile, and it works even better paired with an active SEO or GEO engagement. Every engagement starts with a free AI Visibility Snapshot, so you see where your link profile actually stands before spending anything.
Frequently Asked Questions
What is link building and why does it matter? Link building is earning links from other websites back to yours. Google treats each quality backlink as a vote of confidence, so businesses with stronger, more relevant link profiles tend to outrank competitors with thin or nonexistent ones, even when the on-page content is similar.
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Is link building safe? I've heard it can get you penalized. Cheap, automated, or spammy link building can absolutely get you penalized. That's exactly what we avoid. We only pursue real links from relevant, reputable sites through manual outreach, and we actively identify and disavow toxic links already pointing at your site.
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Can I just buy links instead? You can, but Google's algorithms are built to detect and devalue purchased or low-quality links, and getting caught can trigger a manual penalty that tanks your rankings. It's not worth the risk for the short-term boost.
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How many links will I get per month? It varies by industry and how much link-worthy content and outreach opportunity exists, but we focus on quality and relevance over volume, a handful of strong, relevant links outperforms dozens of weak ones.
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Do I need SEO or GEO services too, or can I just do link building alone? You can do link building on its own, it's available as a standalone service. It also works well as an add-on to an ongoing SEO or GEO retainer, since links tend to have the biggest impact when they're paired with solid on-page content and a strong Google Business Profile. Which setup makes sense depends on where your site already stands.
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How much does link building cost as a standalone service versus an add-on? It's priced the same either way, $300 to $500/mo, whether you run it on its own or bundle it with an SEO or GEO retainer.
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How long until I see results from link building? Domain authority and rankings typically start moving within 60 to 90 days as new links get indexed and Google recalculates trust signals, with continued improvement as your link profile keeps growing.